Glossary Item

A canonical URL is the preferred version of a web page that you want search engines to index. It helps prevent duplicate content issues by specifying the “canonical” or “main” version of a page among multiple URLs with similar or identical content. Why is Canonical Important for Website? 1. Prevents Duplicate Content: Helps search engines […]

Robots.txt is a text file used by websites to communicate with web crawlers and other web robots. It instructs these robots on which pages or files they can or cannot request from the site. Essentially, it helps manage and control the behavior of web crawlers to ensure proper indexing and resource management. Why is Robots.txt

A sitemap is a file where you provide information about the pages, videos, and other files on your site, and the relationships between them. Search engines like Google read this file to crawl your site more efficiently. Sitemaps can be in XML format, which is most common, or in other formats like HTML. Why is

Status codes are standardized responses issued by a server in response to a client’s request made to the server. These codes help to understand whether a specific HTTP request has been successfully completed or if there was an error in processing the request. Status codes are divided into five categories: 1. 1xx (Informational): Request received,

An SSL (Secure Sockets Layer) certificate is a digital certificate that authenticates a website’s identity and enables an encrypted connection. It ensures that data transmitted between the web server and browser remains private and secure. Why is SSL Certificate Important for Website? 1. Data Encryption: SSL certificates encrypt data, ensuring that sensitive information like login

HTTP stands for Hypertext Transfer Protocol. It is a protocol used for transmitting hypertext requests and information on the internet. It is the foundation of any data exchange on the Web and it is a protocol used for accessing websites. Why is HTTP Important for Website? 1. Communication: HTTP facilitates communication between web browsers and

SSL (Secure Sockets Layer) is a standard security technology for establishing an encrypted link between a server and a client—typically a web server (website) and a browser, or a mail server and a mail client. This link ensures that all data passed between the web server and browsers remain private and integral. Why is SSL

HTTPS stands for HyperText Transfer Protocol Secure. It is an extension of HTTP, where the ‘S’ signifies ‘Secure’. HTTPS ensures that data sent between the user’s browser and the website is encrypted, providing a secure communication channel. Why is HTTPS Important for Websites? 1. Security: HTTPS protects sensitive information like credit card details and personal

What is Google Tag Manager? Google Tag Manager (GTM) is a free tool provided by Google that allows website owners to manage and deploy marketing tags (snippets of code or tracking pixels) on their website without having to modify the code directly. This simplifies the process of adding and updating tags, such as those for